Logo + Brand Identity
Designed to Make Your Brand Memorable.
Building a brand is more than choosing a colour palette and designing a logo — it’s about creating a visual identity that speaks directly to your audience and leaves a lasting impression.
Why Choose Us?
With over a decade of experience in design and brand development, I specialize in helping businesses uncover their voice and express it clearly through strategic, intentional design. I’ve led the branding and creative direction for 20+ distinct businesses and know how to create identities that not only look great but work hard — across print, digital, packaging, social media, and beyond.
Whether you're launching something new or rebranding an existing business, I’ll guide you through a thoughtful, collaborative process that blends strategy, storytelling, and strong visual design. The result? A cohesive, confident brand that feels aligned and ready to grow.
Brand Identity Packages
The Foundation Package
Perfect for entrepreneurs and small businesses looking to establish a polished brand identity without the overwhelm. This package delivers a strong foundation with a custom logo and essential brand elements to get you started.
Package Includes:
1 custom logo concept will be presented
2 rounds of revisions
Main Logo (Vertical and Horizontal versions)
'Brand at a Glance' 1 Page PDF (Outlining: colour palette, fonts and logo usage)
Complete digital file package (AI, JPG, PNG)
The Essentials Package
Ideal for growing businesses ready to present themselves more confidently and consistently. This package includes a custom logo, foundational brand guidelines, and business card design to help you show up professionally across all platforms.
Package Includes:
2 custom logo concepts will be presented
2 rounds of revisions
Main Logo (Vertical and Horizontal versions)
Full brand guidelines book (PDF)
Business card design
Complete digital file package (AI, JPG, PNG)
The Signature Suite Package
Designed for businesses seeking a complete visual identity and online presence. This package includes everything in the Standard Package, plus a customized website built on an easy-to-manage platform like Squarespace or Wix.
Package Includes:
3 custom logo concepts will be presented
2 rounds of revisions
Main Logo (Vertical and Horizontal versions)
Logo Submark(s)
Full brand guidelines book (PDF)
Business card design
Custom website on Squarespace or Wix
Complete digital file package (AI, JPG, PNG)
Branding Portfolio Samples
Ready to make your brand stand out?
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!
Frequently Asked Questions
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Timelines can vary depending on your package and responsiveness to feedback. On average, branding projects take 2–4 weeks from discovery to delivery. If your package includes a website, allow for 4–6 weeks. I’ll always communicate timelines clearly and keep you in the loop at every step.
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That’s okay—refining your vision is part of the process. Each package includes two rounds of revisions to ensure we land on a direction you’re excited about. If you're still not fully satisfied after those revisions, we can continue the design process at my hourly rate. That said, this situation is rare. I take the time up front to understand your goals, brand personality, and audience—so we can build something that truly resonates from the start.
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You’ll receive a full digital package of your final logo files in multiple formats (AI, PNG, JPG), along with brand guidelines to ensure consistent use across platforms. Higher-tier packages include a full brand book, business card design, and a live website (if included).
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Absolutely! Whether you need social media templates, print materials, or additional brand collateral, I offer graphic design services at an hourly rate or as part of a monthly retainer program—depending on your needs. I'm here to support your brand's growth long after the initial project is complete.
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Yes—before starting any project, I require a 40% deposit. This secures your spot in my calendar and guarantees dedicated time for your project. Once the deposit is received, we begin the creative journey together!
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I evaluate each situation individually, but please note that deposits are non-refundable. Your booking reserves a time slot in my schedule and, because I balance a full-time role alongside my freelance work, I typically take on only one or two branding projects at a time. As a result, I often turn away other clients to ensure your project receives the full attention it deserves. This structure allows for a smooth, focused, and high-quality creative process.